Pyth Network has announced a strategic partnership with Coinbase International Exchange to revolutionize asset pricing in the crypto trading space.

This integration, dubbed “Pyth Lazer,” is set to deliver market truth at an institutional scale with an astonishing update speed of one millisecond.

Market truth at institutional scale.
Delivered in one millisecond.

Announcing: @coinbase x Pyth Lazer
Where industry leaders choose speed. pic.twitter.com/tS2Gr85Tek

— Pyth Network (@PythNetwork) March 6, 2025

This development comes at a time when cryptocurrency trading demands faster and more accurate price discovery mechanisms to support the industry’s exponential growth.

The announcement was made via a tweet from Pyth, highlighting the key benefits of Pyth Lazer: real-time market movements, direct market access, and institutional-grade reliability.

According to Marc Zeitouni, CEO of Coinbase International Exchange, this partnership aims to enhance the precision and speed of pricing data, thereby pushing the boundaries of crypto trading innovation.

“Coinbase International Exchange is dedicated to delivering unparalleled trading experiences. By integrating Pyth’s Lazer technology we’re enhancing the speed and precision of pricing data on our exchange. We’re excited to collaborate with Pyth and continue pushing the boundaries…

— Pyth Network (@PythNetwork) March 6, 2025

The Growing Influence of Coinbase in the Crypto Space

Coinbase’s growing influence in the financial sector has been remarkable. With over $420 billion in digital assets under management (AUM), the exchange has surpassed traditional banking institutions like New York Community Bancorp, which reported a loss of $260 million in Q4 2023 following its acquisition of Signature Bank.

Meanwhile, Coinbase reported a net profit of $273 million in the same period, marking a significant turnaround since Q4 2021.

Coinbase CEO Brian Armstrong has highlighted the exchange’s potential to become a financial powerhouse, stating that if Coinbase were classified as a traditional bank, it would rank as the 21st largest in the U.S.

If you think of Coinbase like a bank, we now hold about $0.42T in assets for our customers, which would make us 21st largest bank in the US by total assets, and growing.

If you think of us more like a brokerage, we’d be the 8th largest brokerage today by AUM.

If you think of us…

— Brian Armstrong (@brian_armstrong) February 7, 2025

Furthermore, if categorized as a brokerage firm, it would hold the 8th position in terms of AUM.

Armstrong envisions a future where cryptocurrency platforms integrate traditional financial services, creating an all-in-one “neobank” model for users.

He believes that the financial system’s evolution will see a greater percentage of global GDP operating on crypto rails, leading to sound money, lower friction transactions, and increased economic freedom.

@Coinbase now holds over $420 billion in digital assets on behalf of its users, surpassing the 21st largest bank in terms of AUM.#Coinbase #Bankhttps://t.co/bFa7hj0JR9

— Cryptonews.com (@cryptonews) February 9, 2025

Despite these advancements, Armstrong and Coinbase’s Senior Director of Engineering, Chintan Turakhia, acknowledge the challenges that hinder mainstream crypto adoption.

Issues such as complex wallet setups, high transaction fees, and the necessity of acquiring blockchain-native tokens before transactions remain key barriers.

Addressing these friction points will be critical in onboarding the next billion users into the crypto ecosystem.

Pyth’s Expanding Network and SEC’s Regulatory Retreat

This partnership between Pyth Network and Coinbase is not the first major collaboration for Pyth.

Last year, Pyth Network formed a similar alliance with The Open Network (TON) to provide high-quality data feeds to developers within the TON ecosystem.

.@PythNetwork and @ton_blockchain have partnered to unlock high-fidelity data for builders looking to put crypto in every pocket.

Pyth’s pull oracle is set to supercharge the developer experience on TON by offering apps the fastest, most efficient, and most reliable data in… pic.twitter.com/PvcWvmhJRv

— Pyth Network (@PythNetwork) August 14, 2024

This integration allowed TON developers to access real-time price data, enhancing the reliability and efficiency of decentralized finance (DeFi) applications on the network.

This major partnership announcement also follows a significant regulatory shift in the U.S. crypto landscape.

Following the new pro-crypto administration, the Securities and Exchange Commission (SEC) recently dropped its enforcement case against Coinbase.

The case, initially filed in 2023, accused Coinbase of operating as an unregistered securities exchange and failing to register its staking program properly.

With President Donald Trump’s administration taking a more pro-crypto stance, changes within the SEC have become evident.

More recently, a White House Crypto Summit hosted by President Trump and chaired by David Sacks, the AI & Crypto Czar, is scheduled for March 7, 2025, and will bring together crypto founders, CEOs, and investors to discuss the industry’s future.

President Trump will host the first White House Crypto Summit on Friday March 7. Attendees will include prominent founders, CEOs, and investors from the crypto industry. Look forward to seeing everyone there! pic.twitter.com/PEynzDuAOt

— David Sacks (@davidsacks47) March 1, 2025

For the crypto industry, these developments indicate a new era of innovation and institutional adoption.

As it stands now, with many innovations pioneering every day and regulations becoming clearer, we might be headed towards a bullish 2025.

The post Pyth Network Partners with Coinbase to Enhance Asset Pricing appeared first on Cryptonews.

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